Last updated: June 22, 2026
When you visit Tower Rush, certain technologies such as cookies and similar tracking tools may be used to enhance website functionality, remember your preferences, and help us better understand how visitors interact with our content. This Cookie Policy explains what cookies are, why they are used, the categories of cookies that may be stored on your device, and the choices available to manage them.
This Cookie Policy should be read together with our Privacy Policy and Terms & Conditions.
What Are Cookies?
Cookies are small files that websites place on a visitor’s device when a page is accessed. These files help websites recognise returning users, improve performance, remember settings, and collect information about how visitors use online content.
Cookies may be classified as:
- Session Cookies – temporary files that are automatically removed when the browser is closed.
- Persistent Cookies – files that remain on the device until they expire or are manually deleted.
In addition to cookies, Tower Rush may use comparable technologies such as local storage, web beacons, tracking pixels, and tags. For simplicity, all such technologies are referred to as “cookies” throughout this policy.
Why We Use Cookies
Cookies help us provide a better experience for visitors and support the operation of the website. They may be used to:
- Maintain website security and stability;
- Ensure pages function correctly;
- Analyse visitor behaviour and website usage;
- Improve content and navigation;
- Remember selected preferences;
- Monitor performance and identify technical issues;
- Measure traffic sources and referral activity;
- Enhance the overall user experience.
Tower Rush does not use cookies to collect sensitive personal information such as medical records, government identification numbers, or financial account details.
Categories of Cookies
Essential Cookies
Essential cookies are required for the website to operate correctly. These cookies support important functions including:
- Security protection;
- Fraud prevention;
- Website stability;
- Load balancing;
- User preference storage;
- Core website functionality.
Because these cookies are necessary for operation, they generally cannot be disabled through the website.
Analytics Cookies
Analytics cookies provide information about how visitors interact with Tower Rush. They help us understand:
- Which pages receive the most traffic;
- How users navigate the website;
- Time spent on specific pages;
- Technical performance issues;
- User engagement trends.
This information is typically aggregated and used solely for website improvement purposes.
Functional Cookies
Functional cookies allow the website to remember certain choices and settings selected by visitors.
Examples may include:
- Language preferences;
- Display configurations;
- Personalised website settings.
Without these cookies, some customised features may not function as intended.
Marketing and Attribution Cookies
Where applicable, marketing cookies may be used to:
- Evaluate promotional activity;
- Understand referral traffic;
- Measure partner link performance;
- Improve content relevance.
Visitors may choose to disable these cookies without affecting essential website functions.
Third-Party Cookies
Some cookies may be provided by trusted third-party services used by Tower Rush.
These providers may include:
- Analytics platforms;
- Security providers;
- Hosting services;
- Performance monitoring systems;
- Referral and attribution partners.
Third-party providers manage their own cookies and data processing practices. We recommend reviewing their individual privacy and cookie policies for additional information.
Managing Cookies
Cookie Preferences
When visiting Tower Rush for the first time, you may be presented with a cookie notice that allows you to manage non-essential cookie preferences.
You may update these preferences whenever such options are available through the website.
Browser Settings
Most web browsers allow users to control cookies by:
- Viewing stored cookies;
- Deleting cookies;
- Blocking selected cookies;
- Restricting third-party cookies;
- Setting custom rules for specific websites.
Please note that disabling essential cookies may affect certain website features and functionality.
Mobile Device Controls
Many mobile devices provide settings that allow users to manage advertising identifiers and tracking preferences. Available options depend on the operating system and device configuration.
Cookie Retention
The length of time a cookie remains active depends on its purpose.
- Session cookies are removed automatically when the browser session ends.
- Persistent cookies remain until their expiration date or until deleted manually.
Tower Rush aims to retain cookies only for periods that are reasonably necessary to fulfil their intended purpose.
Updates to This Cookie Policy
From time to time, this Cookie Policy may be revised to reflect changes in technology, legal requirements, or website operations.
Any updates will be published on this page, and the date shown at the top of the policy will indicate when the latest revision was made.
Contact Information
If you have any questions regarding this Cookie Policy or the use of cookies on Tower Rush, please contact us:
Address: 221 Victoria Street, London SW1E 5NE, UK
Email: [email protected]